2014 was a milestone year for the William Penn Foundation. The 70-year-old foundation made the largest individual grant in its history and launched an unprecedented collaboration among 50 environmental organizations. WPF wanted to highlight these achievements in its annual report without losing sight of the Foundation’s other important work in support of the arts, education, and the environment.
Having developed WPF’s two previous annual reports, SteegeThomson introduced a new design direction with the theme “Seeding Change, Growing Opportunity,” a nod to early successes from the refined strategic goals WPF introduced in 2013. We kept stories short, filling pages with quotes, big-picture numbers, and strong photography. And we created a simple infographic to illustrate the impact of grantee work in 2014. The result was a print publication with compelling visuals that also translated well into a basic website for digital sharing.
The book, released over the summer, was well received. So well, in fact, that WPF reprinted it in September.
View the full report and the accompanying website here.