A compelling case for support – a clear and convincing rationale for why a donor should support you – is a messaging tool that every organization needs in its toolkit. Articulating your value is important in the best of times, but in anxious times, it’s critical. Your donors already believe in your mission. In a crisis, they want to understand how you – and their philanthropic dollars – will make the world a better place.
Sponsored by the Greater Philadelphia Cultural Alliance, this webinar originally aired on Thursday, April 16.